World’s First
Unicorn Index

Invest in What's Next

Prime Unicorn Index Announces Partnership with 

The Aeon Group, Inc., Becoming First to Offer Index 

Linked Investments to Accredited Investors 

White Papers

Private Equity Secondary Markets Demystified

Prime Unicorn Index 

Discover the Market’s First Synthetic Unicorn Index

We are the world’s first synthetic index made up of only private American “unicorn” companies valued at $500M or more, earning us the name Prime Unicorn Index. Our expertise includes every type of company, from market disruptors to the pioneers creating and defining industries of their own.

What is the Prime Unicorn Index?

The Prime Unicorn Index is an equally-weighted price return index that measures the share price performance of U.S. private companies valued at $500 million or more.



INdex Reports

Top Unicorns by Valuation

Coined in 2013 by venture capitalist Aileen Lee, a Unicorn is any privately held startup company valued at over $500 million. The ever-growing list of companies is now making Unicorn investment opportunities more lucrative than ever before.

Prime Unicorn Index 

Who can invest

in the Index?

  • Synthetic Investment Opportunities are available for both Institutional and Accredited Investors.
  • Investors who already own shares in the underlying component companies (i.e. VC fund managers, Family Offices, Asset Managers) or who are Limited Partners in the funds that invested into the Index companies, may want to hedge their investments by taking a short position off a derivative product.
  • Wealth Managers, Asset Managers, Private Banks, can get net exposure to the Pre-IPO private companies by taking a long position. Contact your broker to discuss in further detail.

INdex Reports

Latest Index Reports

Each month these reports are published. They detail the index, changes to the index, trends in the unicorn market, and more. 

Austin, Texas 

Technology Rises from the Heart of the Lone Star State

Coined as Silicon Hills, an ode to its big brother on the west coast, Austin, Texas is home to a wide catalog of high tech companies ranging from enterprise software, semiconductors, corporate R&D, biotechnology, gaming, and a variety of startups. These startups are what drew Prime Unicorn Index to the area. Austin is the perfect location for Prime Unicorn Index to identify and curate the world’s first Unicorn Index.

[Interview] Justin Byers Turns Passion for ‘Trading’ into a Career Tracking Behemoth Private Companies at Prime Unicorn Index

Justin Byers is the Chief Data Officer of Prime Unicorn Index, an industry leader when it comes to analyzing the market for Unicorns. Although the data that we use is public, it is data that few either know about and/or utilize. We use this data to determine which of...

Press Release: The Prime Unicorn Index Announces Quarterly Reconstitution; Seven Companies Added, While Three Drop Out

Index Climbs More Than 40 Percent in 2018, but prevailing sentiment points toward a correction. SHREVEPORT, La.--(BUSINESS WIRE) --The Prime Unicorn Index, the first index to track the share price performance of privately-funded U.S. companies, announced today its...

Prime Unicorn Index’s Uber and WeWork Part of Softbank CEO’s “Unicorn Hunter” Strategy

  Softbank’s CEO Masayoshi Son, is making a personal strategic shift from managing telecoms to investing in technology firms. In a Reuter’s article,  in June of this year, by journalist Sam Nussey, Son remarked, “I have spent 97 percent of my time on managing the...

The Prime Unicorn Index’s Impressive Return Draws Attention from the Industry

In late October The Prime Unicorn Index, the first index to track the share price performance of privately-funded U.S. companies, announced its quarterly reconstitution. But the real news, which captured the attention of Markets Insider, Benzinga, and...

Instacart Authorizes $600M Series F Preferred Stock, Valuation close to $7 Billion

Instacart, the grocery delivery service that allows users to select groceries from items at stores like Whole Foods, Trader Joe's, Safeway, and Costco via a mobile phone or the Web, as raised a new round of financing. The Amended and Restated Certificate of...

JUUL Creates a Smoke Ring Around $14.72B Valuation

E-Cigarette  start-up, JUUL Labs, is now valued at $14.72B according to the Prime Unicorn Index. The Series E round was a major up swing from their prior rounds, going from $3.10 per share to $179.25 per share.

Bird Rides Files For A $200M Round, Valuation North of $1B

Bird Rides, an electric scooter sharing service, filed an Amended and Restated Certificate of Incorporation on 6/1/2018 authorizing $200M of Series C Preferred Stock. If all of the authorized shares are issued then the Post-Money Valuation would be north of $1B,...

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